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SmartPromotion
Vol. 2, Issue 20.

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Smart Tips, Tricks and Tools for Web Masters and E-zine Publishers.

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IN THIS ISSUE

- Editors Note
- Smart Promotion Book Tip
- Guest Article
- Webmaster Corner
- Useful Sites and Tools
- Smart Software
- Advertisements
- Contact Information

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1. Editors Note.
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Dear Friends,

First I would like to express my deepest concern about what
has happened in America last week. I couldn't believe my eyes
when I saw the tragedies in NYC and Washington, live on CNN.

I was on top of the WTC a few years ago, when on holiday
in NYC, and I can imagine the true horror and fear that the
innocent people in the building must have experienced...

My wishes and thoughts are with all my American friends
and subscribers.

Now let's hope these shocking events will not mean the
beginning of a global war, taking more human lives...

However, we need to continue our daily businesses, to let
extremists know that we will not be stopped by their mad
ideologies.

Keep the faith, and enjoy this issue!

Dirk Dupon

If you have any comments, please mail 'em to:
mailto:webmaster@smart-web-promotion.com

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2. Smart Promotion Book Tip
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I just finished reading the "Internet Ad Results" E-book,
by Terry Dean, and I highly recommend it to you!

If you like to find out what happens with your advertising
budget when you promote on the Internet, you need this
E-book!

How many times have you asked yourself where do I
advertise my ²product or service?

"Internet Ad Results" gives you nothing but the facts!

Terry has ordered ads in several E-zines and on line
publications, and he shares all the results with you. He
tells you which places work, and which don't, and how
you can avoid losing money.

This is one of the very few products where you can see
the ACTUAL RESULTS of Internet Advertising.

Most marketers don't like to share their mistakes, but
Terry tells you all about his successes and failures!

So, if you are going to waste more of your hard earned
money, don't get this book.

However, if you rather check with the FACTS first before
you start spending your dollars, click here:
http://www.ebooks-made-easy.com/adresults.html

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3. Guest Article
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"Five Viral Marketing Strategies To Double Your E-zine
Subscriber Base Over The Next 30 Days"

by Dr. Bill Nieporte

What would an influx of a several thousand new ezine
subscribers do to your profit margin over the next 30 day
months? If you've got a worthwhile product and a site that
sells, you could easily double, triple, or even quadruple
your profits! Whether you're just starting your ezine or
are an established publishers, this article contains five
viral marketing strategies that could easily help add
thousands of new subscribers over the next 30 days.

Before proceeding, we need to define that word "viral."

Sounds a little scarey, eh? I mean: "Who Wants A Virus?"

I'm told that the flu virus is pretty intense this year. It
spreads quickly by touch--and knocks you flat on your back
for days.

It is pretty much the same if your PC has ever contracted an
internet virus. You download a file and/or click an email
link==>and all sorts of garbage begins.

Wouldn't it be GREAT if our ezine promotions (and other
advertising campaigns) could be just as contagious--WITHOUT
ALL THAT SICKNESS AND DESTRUCTION?

Enter VIRAL MARKETING.

VIRAL MARKETING is a marketing method that will help you get
others to share your marketing information--by the hundreds,
thousands, and even more. You just welcome new subscribers.

So how do you employ a viral marketing strategy to build
your subscriber base? I want to suggest five simple and
proven strategies that you can use with great success.

1. VIRAL SOFTWARE AND E-BOOKS

One of the most powerful marketing strategies would be to
share "viral" software programs and e-books that contain
links to your subscription page, affiliate program, or MLM
site. People download the FREE program or e-book--use it or
read it--and are given the opportunity to visit YOUR SITE.

The more copies you give away--and get others to give away
for you--the more traffic you received and subscribers your
gain. A brand new program that falls into this catagory
comes from the programmers at CUSTOM MARKETING SOFTWARE
CONCEPTS. Even if you are NOT conducting any online
marketing campaigns, you'll want to download this cool FREE
tool.

URL LAUNCHER will help anyone surfing the internet. Here
are just a few of its benefits:

==>It can SAVE search results to file for future follow-up.
==>It can OPEN a FILE and Keep Notes for research projects.
==>It can allow you to CREATE your own link directories.

Plus much more!

Download a FREE copy right now at...
http://www.roibot.com/w.cgi?R250_launcher

If you have a custom version made, you can include up to ten
of your personal links. Use them to promote your ezine,
your special reports, your affiliate programs--whatever.

It is a powerful VIRAL marketing tool.

2. VIRAL KNOWLEDGE EXCHANGE

One of the most poorly kept secrets Internet marketing is
that if you write content for your ezine and submit it to
other editors, many of them will accept it for publication.
Fresh and valuable information is a hot commodity for among
ezine editors.

In return you (the author) will benefit from having a free
resource box of about seven lines to advertise your ezine
and/or other product. In a sense you have infected their
ezine with your contact information.

It this viral strategy productive? Most definitely! Over
the last four weeks I have distributed two fresh articles to
other ezine editors. At last count these two articles have
earned me nearly 500,000 FREE ezine impressions. One ezine
contained over 150,000 subscribers. Within six hours after
this issue hit the Internet my subscriber count had
increased by over 400.

3. CREATE A VIRAL PUBLISHING PARTNERSHIP

Here's a very novel idea that works wonders. Create a
"Viral Publishing Partnership" with a fellow ezine. Find an
ezine that targets an audience your products are geared to
attract. Then propose the deal. Suggest to the editor
that your cross publish your ezine to other's lists.

Most shrewd ezine editors will jump at this chance. It will
provide them with a brand new audience for their work (and
you too). Don't worry--both of you will be especially
motivated to make this issue you best ever--in order to
attract more subscribers to your respective list.

4. VIRAL SUBSCRIPTION PAGES

On one of my sites I have joined eight other popular ezine
publishers in a neat viral promotion that has literally
doubled my weekly new subscriptions. Whenever a person
subscribes to any of these ezines on their respective
domain, they are immediately transported to a co-opt page
that lists all the other ezines in this fraternal
relationship. You can easily create a viral coop
subscription page.

5. VIRAL CONTESTS

Contests are very popular means of attracting traffic to
your site. Recently, however, several ezine editors
developed a very creative way to use contests to increase
their respective subscriber base.

Combined these editors (who publish what I believe are the
very best marketing ezine on the Internet) could provide
over 100,000 powerful ad impressions for one lucky winner.
Their strategy was to create a single page where subscribers
to register for the prize by subscribing to each list.

Next they invited webmasters and other ezine editors to
advertise their exclusive subscriber site. Those who
advertised would automatically be considered for a special
weekly contest drawing. This system is one of the best joint
venture arrangements I have ever seen. You can check it out
at http://www.ezinehits.com

You can subscribe to Bill Nieporte's popular bi-weekly ezine:
"The Success In Life Newsletter" at http://ezinesuccess.com
Subscribe today and be one of the first to hear about his new
"Expert Marketers" affiliate program.

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Found this article useful? We have more! Check our web
site promotion, web design, E-book, newsletter and E-zine
marketing articles, or submit your own article:
http://www.smart-web-promotion.com/article.htm

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4. Webmaster Corner
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Advanced Link Catalog (544 KB) Shareware

Are you tired of trying to remember a lot of your favorite Internet
links? Advanced Link Catalog is an easy to use tool with
explorer-like interface which help you to catalog, organize,
annotate and back up your Internet bookmarks into categories.
You can add comments to each link, search for links and
categories using your own comments. The Advanced Link
Catalog has the Multilingual user interface.
http://www.wizetech.com/alc
http://www.wizetech.com/download/alc.zip

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FREE Guestbook

You can get your own FREE remotely hosted attractive
guestbook -without displaying any ads- from Aldiar.
http://www.aldiar.com/book

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Formmail

Want to place a form on your site, but have no idea where cgi
is all about? Formmail makes it easy to collect information
from your web site visitors, and does is all for FREE!
http://www.formmail.to

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Code Library

This web site contains links to over 200 code snippets
and handy tricks that you can use for your web pages.
http://www.psacake.com/web

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5. Useful Sites and Tools
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Send Spot

If you need to send packages, email, faxes, documents or
other, you can now do it from this web site. SendSpot.com
is a free resource center that simplifies the search for the best
personal and business correspondence resources on the
Web. Handpicked and reviewed by their editorial staff, featured
sites make it easy to send mail, packages, e-mail, faxes,
documents, money, gifts, greetings, donations and more.
http://www.sendspot.com

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DomaiNIC (852 KB) Shareware

DomaiNIC is a speedy tool designed to generate and find
good domain names easily. The smart fully customizable
Domain Name Generator and the Domain Name Research
Tool helps you in finding domain names that might yet be
available.
http://www.itaz.com/domainic/index.htm
http://www.itaz.com/domainic/domaincs.exe

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6. Smart Software
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RankMeter (418 KB) Shareware

RankMeter (formely Advanced Site Position) is a ranking tool,
designed to locate web-sites positions in search engines.
The program works with 250 search engines from 27 countries,
and supports 2 modes: you can find out position of one site
using several sets of search phrases or, vice versa, you can
find out positions of several sites using one search phrase.
http://www.searchutilities.com/rankmeter
http://www.searchutilities.com/rankmeter/rnkmeter.zip

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7. Advertisers (Please visit our advertisers. We
need them, and they need you! Thanks!)
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9. Contact Information
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Publisher: Dirk Dupon

Email: mailto:webmaster@smart-web-promotion.com
WWW: http://www.smart-web-promotion.com

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Article submissions:

Did you write a promotion or marketing related article, and
want to see it here? Please feel free to submit it, but keep
in mind that we prefer to publish exclusive articles.

To submit your article for review, please send it to:
mailto:webmaster@smart-web-promotion.com?subject=My_Article

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