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SmartPromotion
Vol. 2, Issue 21.

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Smart Tips, Tricks and Tools for Web Masters and E-zine Publishers.

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IN THIS ISSUE

1. Editors Note
2. Smart Promotion Tip
3. Guest Article
4. Webmaster Corner
5. Useful Sites and Tools
6. Q & A
7. Smart Software
8. Advertisement
9. Contact Information

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1. Editors Note.
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Welcome again to all our new and "old" subscribers.

Let me begin this new issue with a FREE BOOK... that's
always catching attention, isn't it? :-)

The E-book is called; "How to Earn a Guaranteed Full-Time
Living Online in Only Three Easy Steps!" and it shows you
EXACTLY how to make a living from the Internet.

You'll discover WHAT you need to do to succeed, and HOW
to do it right.

"How to Earn a Guaranteed Full-Time Living Online in Only
Three Easy Steps!" is a FREE E-book, and you can give it
away to your own web site visitors or E-zine subscribers!

Click here to download the book:
http://www.ebooks-made-easy.com/howto.htm

_______________

I guess I don't have to introduce you to Larry Dotson, do I?

Go to any search engine, type in Larry Dotson, and you
will see his articles are linked everywhere through out
the Internet.

Larry is a master in writing great ideas, and his tips have
helped me to improve my web site traffic, E-zine Marketing
and Promotion efforts over and over again!

And if Larry helped me, I know he can help you too :-)

Larry's now has collected over one thousand (yes, that's
no less than 1,000!) of his best Internet and Business Tips
in a brand new E-book, called; "1000+ Killer Internet Tips!".

Click below to read more about "1000+ Killer Internet Tips!"
http://www.ebooks-made-easy.com/1000tips.htm

Warmest Regards,

Dirk Dupon

If you have any comments, please mail 'em to:
mailto:webmaster@smart-web-promotion.com

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Sponsor Ad (Please visit our advertisers. We need
them, and they need you! Thanks!)
------------------------------------------------------------

"PROFIT PULLING NEWSLETTERS!"

Set up -or improve your- E-zine or Newsletter! Find out all
you need to know about Getting Started, and Milk your List
For Everything It's Worth! FREE BONUS GIFTS! Click here:
http://www.ebooks-made-easy.com/ppnewsletters.htm

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2. Smart Promotion Tip
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Smart and Easy Ad Tracking

Do you know that you can track your ads much easier?

Instead of using different URL's with "?" at the end, you can
now just type http://www.dirk@ebooks-made-easy.com and
your browser will automatically lead to the web site at:
http://www.ebooks-made-easy.com

So, whatever your URL is, you can put an "@" symbol in front
of it to track or market your clicks.

When people click the URL, you'll find the referring line in
your server logs, and you'll know from where your visitors
are coming.

This can be very handy if you advertise in an E-zine, or post
a message in an on line forum.

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3. Guest Article
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"3 Killer Secrets for Closing the Sale"

By Brian Tracy

"Inherently, each one of us has the substance within to achieve
whatever our goals and dreams define. What is missing from
each of us is the training, education, knowledge and insight to
utilize what we already have." -- Mark Twain

FACT: Selling is the only profession wherein your potential
earnings are beyond what 95% of the world's population could
ever earn - but only if you know how to close the sale. Selling
is a wonderful profession -- but because it is oftentimes
difficult to become successful at it, it is also considered one
of the toughest professions in the world.

As a salesperson, you need to be thankful that making the sale
is so difficult, because if it were easy, the field would be
flooded with amateurs -- and the amount of money you could earn
would be greatly reduced. Your job is to find ways to make the
sales process easier so that you can become one of the highest
paid people in your field, if not the world.

The Major Challenge in Selling

Closing the sale is perhaps the most stressful and challenging
part of the sales process. This is where the rubber meets the
proverbial road.

Hi, I'm Brian Tracy -- and there are secrets I know that can
unlock the real firepower that lies dormant in your very own
selling skills, and these secrets will change the course of your
sales career forever. I'm going to reveal 3 closing secrets
that can easily triple your sales in the next 90 days.

You may have heard about me through my high-powered sales
seminars attended by approximately 400,000 men and women each
year in 23 countries - or perhaps you have come across one of my
16 best-selling books or 300 learning programs.

The 3 killer secrets that I'm about to reveal are excerpts of
techniques I've taught to salespeople all over the world, many
of whom have gone on to become the biggest money-makers in the
sales industry. I guarantee that if you master these lessons
and practice them faithfully, you will at least triple your
sales within the next 90 days.

Killer Closing Secret #1: The Preference Close

The first technique is the Alternative Close, also called the
Preference Close. It is based on the fact that people like to
have choices. They don't like to be given what may sound like
an ultimatum to either buy it or not buy it.

To apply this technique, you simply structure your close by
saying, "Which of these would you prefer, A or B?"

With the alternative close, whichever one the customer selects,
you would have made a sale either way. You should always try to
give the customer two choices. Even if you are selling a single
product, you can give him two choices with regard to payment, or
delivery. For example, "Would you like this delivered to your
office or to your home address?" "Will that be MasterCard or
Visa?" "Would you like the ATM 26 or the ATM 30?" And so on.

Killer Closing Secret #2: The Secondary Close

The second closing technique is the Secondary Close. This is
extremely popular. It is a way of helping a customer making a
big decision by having him make a small decision that infers the
big decision. Instead of asking the customer to go ahead with
the product or service, you ask a question about a peripheral
detail, the acceptance of which means that he has decided to buy
the larger product.

For example, you could ask, "Would you want this shipped in a
wooden crate, or would cardboard be all right?" "Would you like
us to include the drapes and rods in the offer?" "Did you want
the standard rims or would you like the customized racing rims
on your car?"

In each case, if the customer agrees to or chooses the smaller
item, he has indirectly said, "yes" to the entire offering.
People often find it easier to agree to small details than they
do to making a larger commitment. That's why this is sometimes
called the Incremental Close, where you get commitment bit by
bit to the entire offer.

Killer Closing Secret #3: The Authorization Close

The third closing technique is the Authorization Close, which is
often used to conclude multimillion-dollar transactions. At the
end of the sales conversation, the salesperson simply asks if
the prospect has any questions or concerns that haven't been
covered. If the prospect has no further questions or concerns,
the salesperson takes out the contract, opens it up to the
signature page, places a check mark where the customer has to
sign, and pushes it over to him saying, "Well then, if you will
just authorize this, we'll get started on it right away." The
word "authorize" is better than the word "sign." A check mark
is better than an X. Offering to "get started right away" is
better than sitting there hoping for the best.

However you do it, be prepared to ask for the order in whichever
ways seem appropriate at the moment.

_____

Brian Tracy is a million-dollar master of peak sales performance
and personal success strategies. As the world-renowned creator
of 300 video and audio learning programs, and the best-selling
author of 16 books, his ideas and approaches are used by most of
the big money makers and the superstars of selling. In his
RealVideo course, "24 Techniques for Closing the Sale," Brian
shows you powerful tactics that can double or triple your sales
closing rate -- and teach you how to sell 50% to 100% of all
prospects that you come in contact with -- all in just 63
minutes. http://www.roibot.com/24.cgi?IM10739_campaign

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Found this article useful? We have more! Check our web
site promotion, web design, E-book, newsletter and E-zine
marketing articles, or submit your own article:
http://www.smart-web-promotion.com/article.htm

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4. Webmaster Corner
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Gui Stuff

You can generate your site's design on-the-fly! Choose
your GUI, and use the Generator to enter the links you
want on your navigational bar. Download the generated
graphics instantly, ready to be implemented online.
http://www.guistuff.com

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Dynamic Headline Fader

This is an on line wizard that creates dynamic headlines
to place on your web site.
http://www.webreference.com/dhtml/dynomat

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Online Pop Up Window Maker

Don't worry any more about editing a pop up window by
hand, use the code generator. Fill out the specifications
of the window you would like to use, and the options such
as menubars, toolbars, etc, and click the generate button.
Neat!
http://datacreek.com/design/pop-wingen.html

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5. Useful Sites and Tools
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Robot-Analyzer (4.33 MB) Demoware

Robot-Analyzer works with Search Engine optimization tools
to guide Search Engine spiders to relevant areas of your web
site. If you are still not being being ranked, Robot-Analyzer will
generate correctly formatted, industry standard, Robot Exclusion
Files ( robots.txt ) improving your chances of listing on all the
major U.S. and international Search Engines.
http://www.analystsoftware.com/products/robot_analyzer/
http://www.analystsoftware.com/downloads/RobotSetup.exe

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Azooq Doorway Page Creator (2.2 MB) Freeware

Azooq DPG Creates Optimized Search Engine Doorway Pages
using keywords for optimal placement. Create unlimited: companies,
projects, search engines, keywords and templates to consistenly
generate top ranking doorway web pages.Keyword grouping enables
developers to focus pages on keword segments; use custom
templates; multi-project capability divide and define clear dooway
projects; target specific search engines.
http://www.azooq.com/products.htm
http://www.azooq.com/azooqdpg.exe

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6. Q & A (Readers help readers.)
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Q: "I wrote an E-book, and I need to promote it, but I have no
clue where to start. Are there any E-book announcement lists,
that will let me promote my book? Richard, from Dorchester.
PS: Thanks for a great newsletter!"

A: Yes, there are. You can start offering your E-book in your
signature file when you contribute to an email discussion list,
especially those focused on E-books like:

AnEbookChat:
mailto:AnEbookChat-subscribe@onelist.com

EbookNews:
mailto:Ebook_News-subscribe@onelist.com

MyBooksOut:
mailto:MyBooksOut-subscribe@yahoogroups.com

The E-bookList: To subscribe, send e-mail to:
mailto:majordomo@exemplary.net
In the message body put *only* the following command:
subscribe ebook-list

David Hallum has also started a new E-book announcement
list, that is available via autoresponder. You can get the catalog
of both free and paid E-books if you send a blank email to:
mailto:eBookCatalog@referralware.net

The catalog will be sent to you via email in seconds.

If you would you like to have your own free E-books listed in
David's catalog of E-books, he'll need the following:

#1. The title of your ebook/s
#2. What format is your ebook/s in.
#3. The URL to your web page or ebook/s.

Please send your info to David at:
mailto:ebookcatalog@mbn.hypermart.net

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If you have a promotion tip to share (or an affiliate program
that would be of interest to the rest of us) or if you have a web
design tip, or a specific question, please feel free to post all
tips, questions, or answers to posted questions here and I
will add your email or URL with it. It's FREE promotion!

Send your tips, questions or answers to:
mailto:editor@smart-web-promotion.com?subject=Q_&_A

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7. Smart Software
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RankSpy (418 KB) Shareware

The first software in the world designed for indirect assessment
of site indexation in search engines, for revealing unindexed pages,
and for creating a list of pages that contain links to your site.
RankSpy can extract from search engines (from 12 countries!)
the following link sets for any specified domain: list of your site
pages indexed by search engines and list of pages that contain
links to your site.
http://www.searchutilities.com/rankspy/
http://www.searchutilities.com/rankspy/rankspy.zip

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8. Advertisers (Please visit our advertisers. We
need them, and they need you! Thanks!)
------------------------------------------------------------

"Would you like to have a web site that rakes in over $4,000
in only FIVE days?" I guess you would, right? Frank Kern, an
29 year old guy, does it, and you can see documented prove
here: http://hop.clickbank.net/?sidder/empires

Once you see it, you will be amazed at how simple and
highly effective it is...

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9. Contact Information
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Publisher: Dirk Dupon

Email: mailto:webmaster@smart-web-promotion.com
WWW: http://www.smart-web-promotion.com

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Article submissions:

Did you write a promotion or marketing related article, and
want to see it here? Please feel free to submit it, but keep
in mind that we prefer to publish exclusive articles.

To submit your article for review, please send it to:
mailto:webmaster@smart-web-promotion.com?subject=My_Article

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http://www.smart-web-promotion.com/ads.htm

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