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SmartPromotion
Vol. 3, Issue 35.

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IN THIS ISSUE

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=> Editors Note
=> Smart Promotion Tip
=> Article of the Month
=> Ebook Contest
=> Webmaster Corner
=> Smart Software
=> Contact Information

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Editors Note.
------------------------------------------------------------

Dear subscribers,

Welcome again to a new edition of "SmartPromotion 
Newsletter". Good to have you here again.

This is the last issue of the year, so I would like to take 
the time to wish you all the best for the coming Holidays.

May the year 2003 be packed with good health for you 
and your family members, and may your business get 
lots of visitors, subscribers... and sales! :-)

Talking about web site traffic...

No matter how many visitors you currently get to your 
web site, you can always use more, right?

This because the more tragetted traffic you can send 
to your site, the more chance to produce extra sales.

It's a proven fact.

Now, the best targetted traffic to your web site comes 
from your affiliates, or from people who personally 
recommend your products or services. 

But traffic coming from the search engines comes 
close second. It's simple... Search engine traffic is 
tightly targeted traffic. 

People who went to a search engine have found your 
web site because they were searching for what you're 
offering -if you have the right keywords on your page 
of course...

The big problem is getting a good listing in the search 
engines. 

It's difficult to get a top listing, but it can be done... and 
this without any false playing...

Lucky for you, Chuck McCullough, an expert at getting a 
top 10 spot, is sharing his knowledge. Chuck wrote a 
FREE Ebook called; "Search Engine Primer".

As usual, since this Ebook comes FREE, it points you 
to a longer pay-for version. But don't let that put you off!

The information in the free Ebook is really valuable, 
and quite in-depth. Very useful stuff.

Chuck explains why search engines are just about 
the best source of traffic you can get... you know it's 
targeted to whatever you're selling, and the traffic is 
FREE! 

PLUS: You can also obtain a customized copy of the 
Ebook, with your own affiliate links. It's all easy to set 
up, and full details are on the first page.

==> You can download Chuck's Ebook from here:
http://www.ebooks-made-easy.com/seprimer.htm 

(This is an .exe file, and it's only 383 KB in size.)

Note: There's no point in downloading this Ebook 
unless you're serious about learning to generate 
more traffic... 

... but don't worry, Chuck will show you how to...

Good luck!

Dirk Dupon
mailto:editor@ebooks-made-easy.com 

PS: Chuck also offers you a FREE 4-Day "Web Site 
Traffic System Email Course".

You'll find out what you need to know about getting 
serious traffic to your web site. This email course 
gives you practical, useful tips on how to get more 
traffic to your website. It's that simple...

==> Click below, and sign up when you see the 
http://www.ebooks-made-easy.com/seprimer.htm  

And while you're there, why not join Chuck's affiliate 
program. It is 2-tier, and pays out very well.

------------------------------------------------------------
Sponsor Ad (Please visit our advertisers. We need 
them, and they need you! Thanks!)
------------------------------------------------------------

The "Newbie Netpreneur" is a complete, step-by-step, 
easy-to-understand, user-friendly eBusiness Start-Up 
Kit that will give you the EXACT ground zero essentials 
and key ingredients you must have to start out right 
in your Internet Business, and profit from it. 

Never before has it been so simple and so affordable 
to start up your very own online venture. Get "The Newbie 
Netpreneur" today... It's the EASIEST business decision 
you'll ever have to make. 
http://www.ebooks-made-easy.com/netpreneur.htm 

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Smart Promotion Tip
------------------------------------------------------------

Give your Ezine a FREE spam check...

Do you know if your Ezine or autoresponder messages 
get through to your subscribers or leads?

The anti-spam measures that large ISP's and important 
free email hosts (like Hotmail and Yahoo! Mail) undertake 
hurts us; good marketers.

You can now use the FREE "SpamCheck" Tool to make 
sure that your emails are less likely to be considered spam 
by ISPs, by Yahoo! Mail andHotmail (which tosses you into 
their Junk folders) and even by individual filters set up by 
an ever-growing number of recipients around the world.

Here's how it works...

STEP 1: Copy-and-paste your subject, but start your 
subject with the word "TEST" (without the quotes, in 
UPPER CASE) so that we know this is a test e-mail. 
(If the subject does NOT start with TEST, we'll assume 
it's REAL spam and delete it). 

Here's a sample subject...

TESTFlower-Lovers Ezine #007: Peonies for the Yukon

STEP 2: Copy-and-paste the rest of your e-zine and simply
send it, exactly the way you would send it to your recipient, 
to this email address...
mailto:spamcheck-weirdsite@sitesell.net 

You'll get a report back (in seconds, perhaps a few minutes
if volume is heavy) telling you how good or bad your email
is, from a spam-detector's point of view. 

You will receive a full, free report of all corrections that 
you should make to your zine, in order to stay out of the 
junk folders. 

It does NOT, of course, actually comment on WHAT you 
write -- first, it's not that smart. And second, the actual 
content is YOUR business! ;-)

SpamChecker is just one feature of the E-zine MailOut 
tool, which itself is merely one part of the entire system 
of "Site Build It!" tools... guaranteed to make any small 
business succeed online... in a tenth of the time... at 
a tenth of price.

For more information about "Site Build It!", please see...
http://www.ebooks-made-easy.com/sitebuildit.htm 

Write. SpamCheck. Revise. Send. Sleep soundly. 

It's as simple as that :-) 

Click below for a full, bona fide, SBI! review. This page
has several interviews with people who use "Site Build 
It!" to set up their own successful online business:
http://www.ebooks-made-easy.com/mikino.htm 

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Article of the Month
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"Why You Should Only Follow One "Guru" At A Time!"

By Michael Green

If you are out there trying to make money via Internet 
Marketing then you are not by any means alone.

There are now tens-of-thousands of folks working 
part-time, trying to generate enough income to leave 
their 9-5 and live off their online income for good.

But sadly, for most of these people, the reality is that 
they will probably scrape by month-by-month, earning 
the odd commission check, but never really breaking 
thru' to the "Online Big Time"!

Now as someone who has been fortunate enough to 
translate that ultimate dream of making enough money 
'while I sleep', to give up my day job (if I chose to), I've 
been troubled about why others work just as hard as 
me (or harder) online - but never seem to make it to 
the holy grail of internet profits.

So eventually I conducted a piece of research using 
the responses from people who have taken my 
internet marketing mini-course.

And the results were most revealing...

TOO MANY EXPERTS - TOO LITTLE TIME!

Something that I had long suspected and have even 
experienced for myself, turns out to be absolutely true.

There is a lot of excellent help and advice available 
out there for online marketers.

In fact you don't need to look very far and you'll soon 
be stumbling across internet marketing experts that'll 
tell you much about important subjects like:

> product creation

> autoresponders

> opt-in lists

> follow-up marketing

> choosing the right pricing

> running affiliate programs

> and so on...and so forth...

BUT, confusingly each and every one of these "experts" 
sets themselves up to be an authoritative "guru".

And now suddenly (for the average Joe trying to make a 
good living online) the marketplace in advice is 
overcrowded and *very* confusing.

Sure, a lot of the available information seems to be 
very good, but where should you start and who should 
you believe?

Worse still... one expert seems to be contradicting the 
next and everyone is SHOUTING so loud that you just 
don't know what to do for the best (or first).

And the result of all this?

COMPLETE PARALYSIS!

Your online work lacks direction. One minute you're 
following guru "A", next you're dipping into guru "B's" 
advice, but then an email pops through from guru "S" 
and what they have to say looks simply irresistible. 

Suddenly you are being pulled in so many directions 
that you just can't think where to start!

ONE "GURU" AT A TIME PLEASE!

So what should you be doing to build your own 
successful online business?

For me (and for those who I have tutored), the answer 
has been to select one 'all round expert' to follow. 

Find a marketing "guru" who you feel comfortable 
with. Someone who you've read a little about and 
believe can educate you in the rights and wrongs 
of online product creation and marketing.

Most importantly, take a look at the writing style of 
the "guru" you are thinking of learning from. 

And ask yourself?

> Is this a writing style that I can understand?

> Does this "guru" have a natural ability to put a 
lot of information across to me in a clear and 
readable fashion?

And most importantly of all...

> Has this so called "guru" really done this for 
themselves?Or to put it another way - do they know 
what they're talking about?

NOW FOCUS ON THIS ONE PERSON UNTIL YOU'VE 
ACHIEVED ONLINE SUCCESS

Having answered the above questions and chosen 
your expert - *follow them* until you have become 
successful yourself.

If you've chosen wisely, then having purchased some 
of your gurus information, they won't mind when you 
come back to ask the occasional direct question.

For example, I frequently receive emails like:

"Michael, I read what you said about XYZ, but could 
you point me in the right direction to achieve this 
other important challenge?"

Follow a knowledgeable expert and they won't mind 
sharing a little extra information with you.

But, best of all if you concentrate on one person's 
advice at a time, you are far more likely to make a 
success of your own online business - if only 
because you won't waste loads of your time trying 
out a little bit from everyone, and being pulled in so 
many directions that you end up achieving nothing.

To your online marketing success!

Michael Green,
Developer of the "Create & Sell Products Online" toolkit.
http://www.ebooks-made-easy.com/createandsell.htm 

You can now develop your own online business by 
following Michael's step-by step advice. Michael has 
created a toolkit for anyone wanting to create their 
own successful online business. 

Michael's own range of online products are in the 
top 10 on ClickBank's marketplace, proving that he 
is a top online marketer himself. 

His latest toolkit shows you exactly how to follow in 
his footsteps, to create your own online business.

==> Find out more here:
http://www.ebooks-made-easy.com/createandsell.htm 

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Ebook Contest
------------------------------------------------------------

The winner of last months Ebook contest is Jason 
Anderson. Congratulations, Jason, you should have 
received a copy of "Online Basics" already.

If you didn't win this time, you can still get a copy of 
excellent Ebook at our special discount offer right here:
http://www.ebooks-made-easy.com/basics 

NEW CONTEST!

This month you can win a copy of "Autopilot Income 
Streams".

Click the link below to go to the web site, and let me 
know the name of the author of the Ebook :
http://www.ebooks-made-easy.com/ais 

Please submit your correct answer via this link only:
mailto:contest@ebooks-made-easy.com?subject=SP_book_contest 

Good luck! 

Note: The winner will be announced here next month, 
so don't leave yet :-)

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Webmaster Corner
------------------------------------------------------------

Here's a twist to the good old count down script that 
counts up instead. Specify a past date (ie, the day you 
got a job), and let this script count how long you've been 
suffering in it!
http://www.wsabstract.com/script/script2/countup.shtml 

---------------

At Dynamic Drive, you can obtain free, original DHTML 
scripts and components to enhance your web site!
http://www.dynamicdrive.com
 
---------------

Here's a categorized list of Free resources, complete 
with descriptions and site ratings:
http://www.321free.com 

---------------

At http://www.pirated-sites.com  you can announce web 
sites who have copied other web sites and call it their 
own. Put them to shame in front of the world...

---------------

CalendarServer is a free service for anyone to publish 
event schedule information in a monthly calendar view 
without any tedious HTML work. 
http://www.calendarserver.com 

------------------------------------------------------------
Smart Software
------------------------------------------------------------

SCP Button Magic (1048 KB) Demo

The key to keeping visitors -or clients- on your web site 
is to use great navigation. Without well done, simple to 
use navigation, visitors quickly move on to other sites. 

Knowing this, webmasters spend hours designing the 
interface to their websites. Never again! Instead of 
spending hours making navigation buttons, why not 
have Button Magic help? 

In just a couple minutes of work with Button Magic 
you can generate fantastic, easy to use buttons 
with Java rollovers!

Here's a free demo for you to try out:
http://www.scp-solutions.com/buttonmagic.html

-----------------------------------------------------------
Contact Information
-----------------------------------------------------------

Publisher: Dirk Dupon

Email: mailto:webmaster@smart-web-promotion.com 
WWW: http://www.smart-web-promotion.com 
------------------------------------------------------------

Article submissions:

Did you write a promotion or marketing related article, and 
want to see it here? Please feel free to submit it, but keep 
in mind that we prefer to publish exclusive articles.

To submit your article for review, please send it to:
mailto:webmaster@smart-web-promotion.com?subject=My_Article 

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