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SmartPromotion
Vol. 4, Issue 36.

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IN THIS ISSUE

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=> Editors Note
=> Smart Promotion Tip
=> Article of the Month
=> Ebook Contest
=> Webmaster Corner
=> Smart Software
=> Contact Information

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Editors Note.
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Dear subscribers,

Welcome again to a new edition of "SmartPromotion
Newsletter".

Since this is the first issue of the year, I would like to
wish you, your family members and your business a
very happy and prosperous 2003.

I'll keep providing you with the best info I can...

... just like this :-)

TIP 1:

As a special gift, I have arranged a preview of Chuck
McCullough's "Affiliate Mistakes" Ebook for you.

It has the "Table of Contents", "Introduction", and the
"First Chapter" from the full version.

You can get the .exe formatted Ebook from here:
http://www.ebooks-made-easy.com/affmistakes.zip

TIP 2:

Yanik Silver has also released a new Ebook, called:
"The Greatest Marketing Secrets of the Ages".

The free book contains some remarkable facts about
doing business online, and you can download it here:
http://www.ebooks-made-easy.com/Greatestsecrets.zip

By the way, this .PDF book, for Windows and Mac, comes
with free resell and redistribution rights, so if you like to
sell the Ebook from your own site, you can keep all the
profits.

To your online success!

Dirk Dupon
mailto:editor@ebooks-made-easy.com

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them, and they need you! Thanks!)
------------------------------------------------------------

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to sell every month?" "
A: "At the eBookwholesaler Club!"

They give you over $27 worth of ebooks to resell and you
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==> Click here for more info:
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Smart Promotion Tip
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I'd like to talk to you about a problem, that many of us
experience.

Anyone who's selling their own products (an Ebook,
software, or service) on the Internet will sooner or
later notice a decrease in sales.

Your product may be good, but when your sales are
sluggish, you need help...

In the offline world, you can hire a salesman, and pay
him/her a commission on every sale they make.

However, in the online world, it's easier...

You can go out and search for some super affiliates,
who will promote your product, in return for a share
of your profits.

Super affiliates can literally boost your sales, and
make your business succeed.

Now, where do you find super affiliates? And how do
you recruit them?

In the old days, you went to a search engine, typed in
your keywords, visited the web sites that had a top
position, and asked the webmasters to sign up for
your product, and announce it to their subscribers,
visitors or cliënts.

That was a lot of work... and response wasn't always
guaranteed. You could waste many hours of precious
time.

But here's good news... I recently discovered a very
useful program called: "Affiliate Finder".

It does exactly what it says... it finds super affiliates in
your target market or industry with the click of a button!

Plus, the program also allows you to locate your direct
competitors super affiliates... so you can benefit from
your competitiors sales force!

"Affiliate Finder" comes with two breakthrough software
programs, and a special Ebook that will show you how
simple it is to recruit the super affiliates in your field.

This process is very, very easy to replicate and most
importantly extremely profitable.

Click here to check out "Affiliate Finder":
http://www.ebooks-made-easy.com/superaffiliates.htm

NOTE: "Affiliate Finder" also offers a generous 2 Tier
affiliate program that pays out 50% - plus 10% on
the second level. ==> Check it out here:
http://www.ebooks-made-easy.com/superaffiliates.htm

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Article of the Month
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"5 Reasons Why Certain Newsletters Get READ,
Whilst Others Get TRASHED..."

It's a simple truth...

Some newsletters seem to attract readers like bees
to honey - whilst others seem to struggle to find a
marketplace of accepting and interested subscribers.
But why?

What's the big difference between success and failure
when it comes to publishing your own newsletter?

And what should you aim to do, if your goal is to build
an army of loyal subscribers?

For the first time ever, acknowledged newsletter expert,
Michael Green, reveals his top five hints for creating your
own winning newsletter or Ezine publication.

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#1. CONTENT
===========

If you edit a newsletter and think you can muddle through
without top quality content, then think again!

Let's look at it this way. With so many newsletter titles
out there today - especially on the web - the choice for
readers is almost endless.

Your audience is more subtly aware of the quality of
your editorial, articles and content, than you may think.

So don't skimp when it comes to finding top quality
contributions for your publication.

It should be obvious, but great content matters, perhaps
more than ever before.

=========
#2. STYLE
=========

Great newsletters all have one thing in common. They
display style and personality.

Wait a minute...can a newsletter really have a personality?

You bet. In fact, it must have a personality, or it's simply
doomed to fail!

Your readers *really* need to appreciate what your
publication is all about. Which perspective are you
approaching your subject from?

Are you light-hearted or serious? Do you display the
traits that can foster trust from your readership?

Don't leave your readers in any doubt about your
market position.

Display style and personality in every issue and be
sure to allow your readers to share in your spirit.

=============
#3. FREQUENCY
=============

A big difference between newsletters that get read, and
those that get trashed, is that the good ones are nearly
always published to a regular schedule which is advertised
in advance and understood by their readerships.

So determine a publishing schedule, let it be known,
and rigidly stick to it.

If you want others to take your newsletter or Ezine
seriously, then you need to work your way into your
readerships routine.

A regular publishing timetable helps you to achieve
this goal and so "frequency" is an important feature
in achieving success for your newsletter.

But remember, frequency doesn't mean that you have
to commit to publishing every day or every week.

It just means that you need to set a schedule that is
fully predictable for your readers. That could just as
easily be quarterly.

===============
#4. CREDIBILITY
===============

Stop and think about any newsletter that you personally
happen to read on a regular basis.

Now ask yourself: "What is it that really makes me read
this newsletter?"

The answer is invariably that you believe what's written
in it.

That's right. Newsletters that you like, all have a high
"credibility factor".

So be cautious about just allowing anyone to be a
guest article author.

Check 'em out first, be comfortable that the knowledge
that they are imparting is really first-class.

One bad article published in YOUR newsletter or Ezine
could destroy YOUR credibility with a reader forever.

So thoroughly vet everything you publish.

=============
#5. INTEGRITY
=============

Perhaps the most important factor in establishing your
newsletter as a trusted source, is your ability to create
real integrity for your publication.

What does this mean?

Well you've probably read newsletters, particularly those
on the web, which forever seem to be pushing some
new resource right in your face.

And you know straightaway that there's obviously
something in this for the editor.

Actually, they're probably pushing an affiliate program
or some kind of joint-venture.

Nothing wrong with that of course. But try to avoid turning
your entire newsletter or Ezine into one long relentless
advertising pitch.

I've read a lot of newsletters that start out well for a
couple of issues, but then descend into one long
sales spiel by the third edition.

So follow the FIVE golden rules of newsletter success
and you'll soon turn your own publication into a newsletter
that gets READ, not one of the many that gets instantly
TRASHED upon arrival.

Michael Green has created an award-winning toolkit for
budding newsletter editors everywhere. His "How To Write
A Newsletter" toolkit is crammed full of copyright free
articles, newsletter templates and a complete "How To"
editors manual.

Check it out right now at:
==> http://www.ebooks-made-easy.com/howtowrite.htm

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Ebook Contest
------------------------------------------------------------

The winner of last months Ebook contest is Tony Paget.

Congratulations, Tony, you should have received a
copy of Jimmy Brown's "Autopilot Income Streams"
already.

If you didn't win this time, you can still get a copy of
this Ebook at our special discount offer at:
http://www.ebooks-made-easy.com/ais

NEW CONTEST!

This month you can win a copy of "Info-Product Marketing
Secrets Exposed!"

Click the link below to go to the web site, and let me
know the name of the author of the Ebook :
http://www.ebooks-made-easy.com/isr

Please submit your correct answer via this link only:
mailto:contest@ebooks-made-easy.com?subject=SP_book_contest

Good luck!

Note: The winner will be announced here next month,
so don't leave yet :-)

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Webmaster Corner
------------------------------------------------------------

1st Subscription Manager - Freeware

1st Subscription Manager is a simplest, way to extract
business emails from your regular POP 3 mailbox.
When your clients subscribe or unsubscribe using
an email with a certain subject.
http://www.emailarms.com/products/1st_subscription.htm

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Hundreds of free articles for your family or child
related web site or/and Ezine

If you are a webmaster or publisher looking for quality
family or home business content, here's your place! If
you also write, you can add your articles to the database
so others may get to know you and your site.
http://www.family-content.com

---------------

Here's a weekly newsletter, offering you news about
web browsers and their standards. You also get an
overview of the browsers and their futures...
http://www.upsdell.com/BrowserNews/index.htm

---------------

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---------------

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Here's the answer to all your Meta tag needs. Just
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out what else you might need to include, since they do
all the work for you!
http://www.reallybig.com/mm/index.shtml

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Smart Software
------------------------------------------------------------

Doorway Page Wizard (3281 KB) Freeware

Doorway Page Wizard guides you through a step by
step process to create Doorway pages for your web
site. Doorway pages contain keywords and Meta-Tags
that describe your website and are optimized to the
search parameters of leading engines. Each doorway
page is specially tuned to a particular keyword search.
Doorway Page Wizard can create hundreds of doorway
pages in a matter of minutes and can even suggest
more keywords for your website.
http://www.saurabh.info/doorwaywizard

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Contact Information
-----------------------------------------------------------

Publisher: Dirk Dupon

Email: mailto:webmaster@smart-web-promotion.com
WWW: http://www.smart-web-promotion.com
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Article submissions:

Did you write a promotion or marketing related article, and
want to see it here? Please feel free to submit it, but keep
in mind that we prefer to publish exclusive articles.

To submit your article for review, please send it to:
mailto:webmaster@smart-web-promotion.com?subject=My_Article

* Want to advertise in this newsletter? Swap ads? *
http://www.smart-web-promotion.com/ads.htm

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